Strategic Pricing: Why You Should Raise Your Consulting Fees

Consultant, starting off with low fees and lower-value deals may be okay, but here’s what happens very quickly 👇

If there’s opportunity for money to be made in your market, other players enter quickly.

When they do, they invariably offer low rates because they don’t know any better. But that’s bad for you because you are then competing with a whole lot of people offering “me-too” services.

My point is…

If you don’t make a conscious effort to do two things:

  1. Increase your fees by going after bigger and better clients, and
  2. Increase the value of your deals

…you’ll find yourself with a low margin consulting business that is painfully hard to grow.

Not only that, it’s likely that you will:

❌ Stop enjoying your work.
❌ Not meet and work with better clients.
❌ Not have much time to do anything outside of work.

That’s not the kind of business or lifestyle you want. To avoid having to find yourself in such a situation, always keep looking for ways to raise your fees and increase the size of your deals.

Check out the video for more 👇

Ready to add $100k-$500k revenue to your consulting business in 12 months or less without burning out? Schedule a call and let me show you how.

Image credit: DALL·E 3