Sometimes in consulting, your biggest competitor is not a fellow consultant, but an internal resource. Here’s what you can do to compete and win:
Build a transformational offer.
That means having an offer that promises to transform the organisation, business unit or department.
Using your unique process and outside perspective (which internal resources don’t have), you must ensure your client receives a clear outcome from working with you.
Outcomes such as:
👉 Increased revenue
👉 Higher profit
👉 Decreased attrition
👉 Decreased costs
👉 Higher share of wallet
👉 Higher productivity
…or other meaningful outcomes that clients internally use to measure progress.
Too risky?
Well, if you sound like everyone else and simply exchange your time for money, why should they hire you and not use an internal resource?
To have your prospects sit up, take and hire you, lead with a transformational offer. It won’t just help you compete, it will help you win.
Ready to add $100k-$500k revenue to your consulting business in 12 months or less without burning out? Schedule a call and let me show you how.
Image credit: Dalle-3
