The Founder Mistake That Makes Sales and Marketing Harder to Fix
The two consulting founders I keep seeing both have strong expertise, good networks, and early referral momentum. One of them quietly stalls. The other doesn’t.
The two consulting founders I keep seeing both have strong expertise, good networks, and early referral momentum. One of them quietly stalls. The other doesn’t.
Stop Chasing Leads – Do This Instead Your next client might already be on your roster. Most consultants overlook the easiest growth lever in their
Had a really interesting conversation with a client this week about hourly pricing vs. value-based pricing. Here’s how we broke it down. When most consultants
Beware the cold outreach playbook. It was built for SaaS. Not consulting. In SaaS, volume covers for trust. You can cold email 10,000 people, convert
I drove to the same university six times in six months. Till I realized they were never going to hire me. They had a real
Most consultants won’t price on outcomes for two reasons. They don’t know how to quantify the result upfront. And they don’t trust that they’ll have
Most consultants leave money on the table every single year. Not because they lack skill. But because they haven’t made these shifts. Here are 5
❌ When consulting revenue dips, don’t do this. The best consultants I know do the opposite. When consultants see a dip in revenue, the knee-jerk
Consultant, you don’t get referrals because you don’t ask. Full stop. 🛑 Not because your work isn’t good enough. Not because your clients don’t like
Read this slowly. The ceiling in your consulting firm is self-inflicted. That’s not a criticism. It’s an observation I’ve made again and again, including in