
How to Consistently Land Dream Consulting Clients
If you’d like to consistently land dream clients, here’s what you need: An efficient sales & marketing process. Here are the broad elements of an
If you’d like to consistently land dream clients, here’s what you need: An efficient sales & marketing process. Here are the broad elements of an
Early in my consulting career, I had the opportunity to pitch my services to academic researchers at public universities. My initial pitch was this: “I
Defining your ideal “buyer” is not enough. Here’s why. According to Gartner, there are 6.8 customer stakeholders on average involved in a B2B buying decision.
A common question I get from experienced consulting business owners: “I have 5 different services and 3 target markets. I’m stretched too thin so I’d
When you start a consulting business, referrals typically drive your business. Referrals are always great, but if you’re not careful you can end up doing
Consultant, Are you posting content but not getting results (qualified leads/opportunities)? Feel it doesn’t work? If yes, consider fixing one or more of these:
Consultant, Everyone says “People buy from those they know, like and trust.” But I think it’s incomplete. Here’s my take…
Consultant, what Key Performance Indicators (KPIs) do you track to know you’re doing well? 10+ years running my consulting business and I’ve realized what the
What’s the biggest problem I see in the business consulting world? It’s this:
Consultant, “Pick a niche” and “Be a specialist” are good pieces of advice that can help you charge high fees and grow fast, BUT…