Client Don’t Buy Services – They Buy ____
Why do some consultants struggle to land (and keep) high-value clients? Because they sell services instead of outcomes. Clients don’t pay top dollar for a
Why do some consultants struggle to land (and keep) high-value clients? Because they sell services instead of outcomes. Clients don’t pay top dollar for a
Tariffs looming. Geopolitical tensions rising. Budgets tightening. If you’re selling consulting services in April 2025, you’re facing a market in survival mode. When markets are
Consultants, are you giving away solutions in your discovery calls? 🛑 Here’s why that’s hurting you and what you should do instead. As consultants, we
Consultants, especially early-stage ones, often focus on solving small problems, filling in for executives, or providing short-term fixes. 🛠 This approach, while useful, limits the
“Yes we have a problem but we’re not hiring a consultant. We’ll do this ourselves”. In consulting, your biggest competitor often isn’t another consultant, but
Sometimes in consulting, your biggest competitor is not a fellow consultant, but an internal resource. Here’s what you can do to compete and win: Build
📕 MINI LESSON: How to Create a Niche Consulting Offer [Learn exactly how I did it]. Niching down can be frustrating because it can feel
Many congratulations to my client Saar Ben-Attar on the launch of his debut book, Challengers. Challengers is based on the work Saar’s strategy firm Ascent
Consultant / Fractional executive, how many different types of projects are you working on? Does this resonate 👇 👉 You solve many different types of
📕 MINI LESSON: They want to work with you but they keep putting it off. What do you do? One of the major issues consultants